Businesses across the world face challenging times due to COVID-19. While there are some recession-proof businesses that continue to grow and generate new customers, others are considering how much their... read more →
Six S Partners is a Waterloo, Ontario-based full-service Epicor ERP consultant. As an Epicor Platinum Partner and formerly the Epicor Global Partner of the Year for three years in a... read more →
Greg: Welcome to Chamber Live, I'm Greg Durocher, President and CEO of the Cambridge Chamber of Commerce. We're going to be keeping you up-to-date all through the issues of the... read more →
Search engine optimization (SEO) used to be synonymous with keyword strategy. In the dark ages of digital marketing, content developers used what are now known as “black hat” SEO strategies... read more →
Content marketing has the potential to radically change how companies approach lead generation and nurturing. With more consumers tuning-out or blocking advertisements, marketing professionals need to adopt a content-based approach... read more →
Email templates typically get a bad reputation as being cold, impersonal, and overly sales-focused. We’ve all received email templates that don’t fit what we’re interested in, or make you feel... read more →
Producing consistent, high-quality content is a challenge for many small and medium-sized B2B companies. Most companies we work with have one person or a very small team of people tasked... read more →
The Canadian Manufacturing and Technology Show (CMTS) is fast approaching and many companies are preparing to make this year extra special. As the marquee event for manufacturers and industrial technology... read more →
If your company isn’t listed on Google My Business, you’re probably losing out on potential leads. Google My Business is an increasingly important tool that all business to business (B2B)... read more →
As a “seasoned” marketer, I was very excited when we first encountered the Marketing Automation model. Our firm had first explored marketing automation in 2015 with HubSpot, but we found... read more →