This past spring and summer I was blessed to have visited some really beautiful locations while travelling for business and pleasure. In March, the weather in Seattle was warm and... read more →
Drummond Equipment Inc. of Mississauga is an authorized distributor of ergonomic, user-friendly electric vehicles, dust suppression hoppers, and bulk material handling and flow aid equipment. After experiencing a sudden change of... read more →
From Left to right: Evan Jennings, Susan Jennings (conference Co-Chair), Donald Duck (Co Host), Jacob Jennings and Mike Jennings (conference Co-Chair) welcome attendees of the 2015... read more →
Launching any new product or line of products can be a complex undertaking. It is therefore vitally important to use your company’s valuable time and resources in a systematic and... read more →
All emerging businesses need more clients. Taking a systematic approach to customer acquisition not only saves time and money; your company’s very success relies on the ability to focus on... read more →
LinkedIn was founded in 2002 as a networking resource for business professionals. Its main function is professional interaction, making it the perfect platform for up-and-coming businesses to reach out to... read more →
One of the most immediate and easiest ways to capture more business and learn about why customers buy from you is to conduct a short and simple customer survey. This... read more →
In my March 2014 Blog, I introduced the notion of P.I.E; that stands for Persuade, Inform, Educate. The relevance here was determining the approach you take to marketing is based on... read more →
Ever wonder why The Disney Corporation is consistently ranked as one of the most admired companies by the public and respected as a solid performer on the NASDAQ? As a... read more →
With all the hype and attention to on-line and social media marketing over the last 5 years it is easy to lose sight of some critical fundamentals of marketing. The... read more →