Since introducing our Marketing Automation platform in the summer of 2016, we at MoreSALES have been practicing what we preach. We run the Web Visitor ID code on our MoreSALES.ca website so we can identify and track prospects who are exploring our capabilities.
OOne such prospect, we identified and monitored their interaction with our online content. Seeing that they had downloaded one of our e-marketing white papers, led to a phone conversation and later a face-to-face meeting. Within a month of our initial interaction, Rotalec was a new client with MoreSALES.
Rotalec is a distributor and solutions provider for machine automation, motion, mill, vision and safety technology. The MoreSALES team have taken control of the Rotalec online assets and are now managing their weekly email messaging to their clients and prospects while re-tooling their website to better explain to visitors what Rotalec does and why they are a great fit as a supplier.
“I love the MoreSALES approach. It is very comprehensive and the team jumped into our requirements with both feet”, expresses Mara Dickson, Marketing Manager of Rotalec. “Regardless of the immediacy of the message, I’ve received prompt and professional services right from launch of the Marketing Automation system”.